Search Results for Shopper

18 Aug 2017

If you’ve got it, flaunt it

by Mary Anne FitzGerald - Client Services Director

If you’ve got it, flaunt it

Despite the burgeoning of today’s omni-channel shopping experience, 82% of marketers rank point of sale as the most effective marketing channel for influencing shopper purchasing decisions. The findings,…

Read more >

16 Aug 2017

Seen any brands in store recently?

by Kevin Frost - Creative Partner

Seen any brands in store recently?

Let’s be honest, it’s not headline news. For years now brands have taken quite a battering from retailer demands and restrictions in store to a point where what you see on shelf is about all…

Read more >


11 Jul 2017

Anyone for tennis?

by Mike Benns - Board Director

Anyone for tennis?

Yet again, the annual trip to SW19 with champagne and strawberries & cream on the menu was upon us… oh yes, and a little tennis to watch. I was lucky enough to attend for a day in the first…

Read more >

05 Jul 2017

Money for old rope

by Jackie Marshall - Senior Account Director

Money for old rope

Standing in the queue waiting to return some clothing to M&S recently, I noticed the Shwop Drop Bin giving me the opportunity to donate unwanted clothes. It got me thinking about the growing trend for…

Read more >


11 Apr 2017

What will your life be like in 2037?

by Jackie Marshall - Senior Account Director

What will your life be like in 2037?

Interesting question and one I was asked to consider in advance of attending an excellent IGD seminar recently entitled ‘Retail in the future, near and far’. It was actually quite hard to envisage…

Read more >

21 Mar 2017

Interns and shopping terms

by Ana Galizia - Account Executive

Interns and shopping terms

Do you go to the grocery store or the supermarket? Depending on what side of the pond you’re on will dictate what you call a food retailer. Such a small difference can easily confuse a tourist…

Read more >


20 Mar 2017

There’s no such thing as a free coffee!

by Kevin Frost - Creative Partner

There’s no such thing as a free coffee!

Finally, we see that Waitrose are withdrawing…

Read more >

15 Mar 2017

Good deeds indeed

by Jackie Marshall - Senior Account Director

Good deeds indeed

Visiting my local Waitrose recently I was given a plastic coin at the checkout to vote for one of three local charities. Being a regular visitor to the store I knew this was not a recent initiative,…

Read more >


13 Feb 2017

Cash back is back

by Jackie Marshall - Senior Account Director

Cash back is back

For as long as I can remember, brands have been using cash back incentives to encourage everything from the purchase of cheese and crackers to cars and caravans. The traditional method would…

Read more >

14 Jan 2017

My Top of the POPs for 2017

by Kevin Frost - Creative Partner

My Top of the POPs for 2017

In fear of sounding like a broken record, 2017 will present us all some fundamental challenges at the point of purchase. Here’s my top 10 favourites POP pickers. 1.…

Read more >


Our door is always open!

Post a letter

Toucan
25 Northcote Road
London
SW11 1NJ

Give us a bell

+44 (0) 20 7350 5360

Find us

Don’t get lost on the way round. Click below to be clear where we live on Google Maps:

Live with us

If you'd like to further your career with Toucan then send us your CV to jobs@toucan.co.uk or do something awesome to impress us!