Search Results for Partnerships

22 Jun 2018

The roaring success of Jurassic Park

by Helen Tarver - Senior Account Manager

The roaring success of Jurassic Park

Can you believe that it will be 25 years in September since Jurassic Park first hit our screens? Since first wowing audiences around the globe with its CGI effects back in 1993, the novel-inspired film…

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20 Jun 2018

Football crazy, but not mad!

by Mary Anne FitzGerald - Client Services Director

Football crazy, but not mad!

England’s opening match in the World Cup was the most-watched TV programme in the UK of 2018, beating even the Royal Wedding. The game attracted a peak audience of 18.3m people to BBC One (69.2% share)…

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19 Jun 2018

“I’m bored..!”

by Nina McCoy - Senior Account Director

“I’m bored..!”

Entertaining the children inexpensively over the impending summer holidays is the challenge of many parents but it’s also a great way for family brands to engage with parents to provide help and ideas…

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09 May 2018

Mergers, mergers everywhere

by Mary Anne FitzGerald - Client Services Director

Mergers, mergers everywhere

The Competition and Markets Authority (CMA) is certainly having a busy year. The ink on its approvals of the £3.7bn Tesco/Booker and the £137.5m Co-op/Nisa deals is barely dry. Now Sainsbury's and Asda…

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23 Apr 2018

Smiles for the miles

by Kevin Frost - Creative Partner

Smiles for the miles

Long have brands rewarded consumers for purchase of a product or service but never has it been more critical to do more to seduce and retain shoppers. As technology switches from ‘nice to have’…

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23 Mar 2018

‘EGG’-cellent Easter Alternatives!

by Becky Reid - Account Director

‘EGG’-cellent Easter Alternatives!

With Easter fast approaching, we have been looking at some of the alternatives that are out there for you to indulge in. This year has seen a rise in the creation of Easter treats that are (mostly)…

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15 Jan 2018

Brands drawn to the dark side

by Becky Reid - Account Director

Brands drawn to the dark side

Brands partnering with a Star Wars film is not a new concept. But in 1977 when the first film - A New Hope - was released, Wall’s sausages and Shreddies were pioneers to team up with the now famous…

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19 Dec 2017

What a year!

by Mike Benns - Managing Director

What a year!

Well, 2017 has been a truly momentous year for Toucan. Not only did we have our most successful haul of awards at the IPMs back in June (including winning Brand of the Year for our client, Peperami),…

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21 Nov 2017

The bears are back

by Gary Rapps - Managing Director

The bears are back

What is it with bears? For most of my developing years I seemed to be surrounded by them. Books, films, TV shows... you name it, they were everywhere from Rupert and Sooty to Winnie and Yogi. Add…

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30 Sep 2017

Bags of flavour

by Nina McCoy - Senior Account Director

Bags of flavour

The UK snacks market is worth nearly £3 billion a year with crisps alone accounting for almost half of that figure, according to snack industry valuations. Health concerns however are prompting users…

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