Search Results for On-Pack

24 Oct 2018

Doing the charitable thing

by Becky Reid - Account Director

Doing the charitable thing

Charities have always managed to attract FMCG partners because of the commercial benefits of getting involved with the third sector and whilst some do it for altruistic reasons, it can’t be denied that…

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23 Oct 2018

Does exactly what it says on the tin… or does it?

by Nina McCoy - Senior Account Director

Does exactly what it says on the tin… or does it?

Tradition is a funny thing and our familiarity with, and fondness for a packaging format shouldn’t be underestimated. We are all aware of the changes that Christmas staple, confectionery tubs,…

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21 Sep 2018

Staying in is the new going out

by Becky Reid - Account Director

Staying in is the new going out

Brits are known for loving a good night on the town – but new research conducted by appliancesdirect.co.uk has revealed that more than…

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29 Aug 2018

The sweet summer of 2018

by Becky Reid - Account Director

The sweet summer of 2018

What a busy summer it has been, filled with a Royal Wedding, the football World Cup and a seemingly never-ending heat wave. It has also brought about a deluge of on pack promotions in the confectionery…

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22 Jun 2018

The roaring success of Jurassic Park

by Helen Tarver - Senior Account Manager

The roaring success of Jurassic Park

Can you believe that it will be 25 years in September since Jurassic Park first hit our screens? Since first wowing audiences around the globe with its CGI effects back in 1993, the novel-inspired film…

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20 Jun 2018

Football crazy, but not mad!

by Mary Anne FitzGerald - Client Services Director

Football crazy, but not mad!

England’s opening match in the World Cup was the most-watched TV programme in the UK of 2018, beating even the Royal Wedding. The game attracted a peak audience of 18.3m people to BBC One (69.2% share)…

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20 Apr 2018

Size isn’t everything!

by Gerry McEnroe - Creative Artworker

Size isn’t everything!

We’ve all seen them… Do they really get noticed? Do they really increase sales? The most basic of all shopper marketing comms vehicles. Ladies and gentlemen, I give you the humble sticker. Whether…

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23 Mar 2018

‘EGG’-cellent Easter Alternatives!

by Becky Reid - Account Director

‘EGG’-cellent Easter Alternatives!

With Easter fast approaching, we have been looking at some of the alternatives that are out there for you to indulge in. This year has seen a rise in the creation of Easter treats that are (mostly)…

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15 Jan 2018

Brands drawn to the dark side

by Becky Reid - Account Director

Brands drawn to the dark side

Brands partnering with a Star Wars film is not a new concept. But in 1977 when the first film - A New Hope - was released, Wall’s sausages and Shreddies were pioneers to team up with the now famous…

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04 Oct 2017

Dare to scare

by Helen Tarver - Senior Account Manager

Dare to scare

Christmas is the uncontested winner of the retailer event calendar race however, another holiday has been rapidly climbing the ranks over recent years and is fast approaching… Halloween. Now…

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