Search Results for Loyalty

20 Mar 2017

There’s no such thing as a free coffee!

by Kevin Frost - Creative Partner

There’s no such thing as a free coffee!

Finally, we see that Waitrose are withdrawing…

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13 Feb 2017

Cash back is back

by Jackie Marshall - Senior Account Director

Cash back is back

For as long as I can remember, brands have been using cash back incentives to encourage everything from the purchase of cheese and crackers to cars and caravans. The traditional method would…

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14 Sep 2016

Trend’tin’ Promotions

by Becky Vaughan - Account Director

Trend’tin’ Promotions

What is it about promotional tins that make them so appealing? They have been around for over 100 years yet they are as popular as ever with shoppers and brands today.

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19 Apr 2016

Vantastic promotions

by Mary Anne FitzGerald - Client Services Director

Vantastic promotions

Did you know there are over 4 million commercial vans on Britain’s roads today, clocking up a staggering 63 billion miles between them every year? With one in three being over 10 years old and…

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14 Apr 2016

Charity begins in store…

by Mike Benns - Board Director

Charity begins in store…

Retailers are always keen to show their charitable sides and what they can give back to society so I was curious to see

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10 Mar 2016

The Holy Grail of promotions

by Carey Trevill - Managing Director of the Institute of Promotional Marketing

The Holy Grail of promotions

Reflecting on what makes a great collaboration in the marketing world; I'm reminded of some brilliant campaigns that have brought together some wonderfully natural partnerships such as pairing

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01 Mar 2016

Toucan delivers a UK industry first

by Gary Rapps - Managing Director

Toucan delivers a UK industry first

We’re delighted to announce the launch of our ground breaking campaign for Weight Watchers® (U.K.) Limited which marks an industry first for the agency. Not only is the first promotion to run across…

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01 Mar 2016

Ringing in the changes

by Nina McCoy - Senior Account Director

Ringing in the changes

Did you know the humble shopping receipt is over 5000 years old? According to Dr. Irving Finkel, curator of the Middle East Department at the British Museum, clay tablets in Mesopotamia were…

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23 Jul 2015

Is pick your own here to stay?

by Nina McCoy - Senior Account Director

Is pick your own here to stay?

Whether it’s doing the weekly grocery shop, buying fuel or refuelling yourself at a coffee shop, there are loads of loyalty cards, all after a share of our spend and space in our overburdened wallets.

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