Search Results for Campaigns

20 Dec 2018

Lights, Camera... Action!

by Mike Benns - Managing Director

Lights, Camera... Action!

Even though I give the impression of being a bit 'bah humbug' about Christmas, secretly I really do enjoy the family time and the festive food and drink (yes, even sprouts). But when I ventured…

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24 Oct 2018

Doing the charitable thing

by Becky Reid - Account Director

Doing the charitable thing

Charities have always managed to attract FMCG partners because of the commercial benefits of getting involved with the third sector and whilst some do it for altruistic reasons, it can’t be denied that…

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21 Sep 2018

Staying in is the new going out

by Becky Reid - Account Director

Staying in is the new going out

Brits are known for loving a good night on the town – but new research conducted by appliancesdirect.co.uk has revealed that more than…

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29 Aug 2018

The sweet summer of 2018

by Becky Reid - Account Director

The sweet summer of 2018

What a busy summer it has been, filled with a Royal Wedding, the football World Cup and a seemingly never-ending heat wave. It has also brought about a deluge of on pack promotions in the confectionery…

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20 Apr 2018

Size isn’t everything!

by Gerry McEnroe - Creative Artworker

Size isn’t everything!

We’ve all seen them… Do they really get noticed? Do they really increase sales? The most basic of all shopper marketing comms vehicles. Ladies and gentlemen, I give you the humble sticker. Whether…

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08 Mar 2018

Who ate all the pies?

by Becky Reid - Account Director

Who ate all the pies?

Did you know that the most expensive pie cost £8,195? It’s true, according to The Guinness Book of Records! On 14th November 2005, eight guests at the Fence Gate Inn, Lancashire, UK paid…

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06 Feb 2018

Minion madness

by Gary Rapps - Non-Exec Director

Minion madness

This year, the Minions are here… and wow, are they here?! They are everywhere! The popularity of the Minions has actually superseded the ‘Despicable Me’ franchise, from which they came, and…

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19 Dec 2017

What a year!

by Mike Benns - Managing Director

What a year!

Well, 2017 has been a truly momentous year for Toucan. Not only did we have our most successful haul of awards at the IPMs back in June (including winning Brand of the Year for our client, Peperami),…

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18 Aug 2017

If you’ve got it, flaunt it

by Mary Anne FitzGerald - Client Services Director

If you’ve got it, flaunt it

Despite the burgeoning of today’s omni-channel shopping experience, 82% of marketers rank point of sale as the most effective marketing channel for influencing shopper purchasing decisions. The findings,…

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13 Jul 2017

The Best Things Come...

by Gary Rapps - Managing Director

The Best Things Come...

Are you a Heinz Ketchup fan? Do you remember their classic TV commercials? The ones based on scenes of anticipation as consumers eagerly awaited the appearance of a slow pouring, thick sauce…

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